Amazon has recently acquired LexCycle, the company who built the leading free eBook application on the iPhone called Stanza.
Stanza aggregates content from multiple free and paid eBook providers, and made it very easy to discover, organize, and read content on the Apple iPhone. In recent times, Amazon released Kindle for iPhone, which allows you to read your Kindle content from an iPhone (but not browse the Kindle Store for purchasing at this time).
One can only hypothesize that Amazon wants to reduce mobile eBook competition, and bring some of this intellectual property in house in order to product the best mobile eBook experience to the Kindle line.
In the end, I think it’s a great opportunity for the LexCycle team to now further their innovative abilities by having the backing of Amazon (as long as Amazon truly blesses them with that opportunity and doesn’t just shut them down).
I’ve been a huge fan of Stanza, so I’m excited to see what Amazon does with this acquisition to improve the Kindle experience.
